According to a 2018 study by Edison Research, 44% of the U.S. population have listened to a podcast, with 66% of the U.S. population familiar with the term “podcasting.” The rise in popularity surrounding podcasting can certainly be seen in almost every niche, thanks to the ease and accessibility to create, share, and listen to podcasts, allowing anyone to talk about their passion and interests.
Here at BTA we are passionate about what we do and so many of us listen to marketing and business podcasts so that we can stay up-to-date on the latest trends and research. We’ve collected a list of podcasts that have been curated and personally recommended by our team!
Marketing Over Coffee
“Marketing Over Coffee is audio on demand that covers both classic and new marketing. Your hosts, John J. Wall, and Christopher S. Penn, record the show in a local coffee shop every week and publish the show on Thursday mornings.”
The GaryVee Audio Experience
“The future is audio and voice. The same way I felt about social media in 2006/7/8, I feel about podcasting, audio, and voice today. On my global top 100 iTunes podcast The GaryVee Audio Experience, you’ll hear episodes of my favorite “jam sessions” called #podSessions, a mix of my best highlights from my DAILYVEE documentary video series, #AskGaryVee Show episodes, keynote speeches on marketing and business, interviews, fireside chats, and any of my new and current thoughts that I record specifically for this audio experience!”
Onward Nation
“America’s best podcast for learning how today’s top business owners Think, Act, & Achieve. Onward Nation is a five-day-a-week podcast hosted by Stephen Woessner, CEO of Predictive ROI. Business owners share the most influential lessons learned throughout their careers, including insights into their daily habits, their most vital priorities that have contributed to their business and personal success, and the most challenging time or situation that could have devastated or even ruined their businesses or careers.”
Duct Tape Marketing
“For over a decade John Jantsch has interviewed thought leaders, experts, and authors. Subscribe today and hear some of today’s most influential marketers and entrepreneurs share their stories and secrets.”
Marketing School
“Marketing School brings you 10 minutes of actionable marketing advice every single day. Get the right tips to take your business to the next level and get to work right away.”
Skill Up
“Skill Up is a podcast all about the changing landscape of marketing, sales, and customer service. Each season, we explore a specific topic — giving you expert advice, commentary, and strategies that lead to real business growth.”
Build Your Tribe
“Whether you’re a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives – whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget.”
Build a Better Agency
“My podcast, Build A Better Agency, is completely focused on helping you do just that. No matter how strong, big or well-known your agency is today — I believe it can get even better. My guests are all agency-centric or have an expertise in an area that I believe agency owners need to know more about. Each podcast is 30-45 minutes long and always ends with some next steps that you can take immediately to implement something you’ve heard.”
Resources:
http://www.edisonresearch.com/wp-content/uploads/2018/03/Infinite-Dial-2018.pdf
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